Blog posts from trainers

9 secrets Mark Twain taught about advertising

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Advertising is life made to look larger than life, through images and words that promise a wish fulfilled, a dream come true, a problem solved. The worst kind of advertising exaggerates to get your attention, the best, gets your attention without…

7 tips in creating publicity for corporate events

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Organising corporate events can be exciting and interesting but simultaneously stressful and nerve-racking. This is especially true when corporate event managers are faced with a dilemma in balancing the need to create an enjoyable and beneficial…

5 ultimate graphic design mistakes!

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‘Things that graphic designers should avoid at all costs  Using web graphics on printed material. With many young designers coming from a pre-dominantly web design background the transfer over from web design to traditional design…

5 Free Online Advertising Channels for Your Business

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What a wonderful invention it is, this thing we call the Internet! If you would just take your time to know your way around, you could discover a lot of premium products and services being offered for free.  What's best is that there is a…

5 Easy Ways to Get Your Creative Juices Going

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Writing an article doesn't just mean putting down thoughts into words then typing and writing it. You have to capture the interest of your readers and get them to keep on reading. To send your message across you have to get the attention of…

4 Steps to Unbeatable Advertising

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1. Negotiate Have you noticed that some people seem to always get the best deals?  Yeah, you pay full price and think you did OK until they show up with the same thing, only they  paid several hundred dollars less.  It really get your…

4 Key Points to Branding

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Here are four things you should keep in mind as you build your company’s brand: Own the Significant Thing: Dole tried to be all things to all people spend your time focusing on a single clear message.  Mercedes-Benz owns Engineering in the…

3 Things You Must Do Before You Submit To Article Directories

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To all writers and non-writers out there, now is the time to start digging up those creative writing skills back. With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective…

3 Things to Do Prior To Submitting Articles

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To all writers and non-writers out there, now is the time to start digging up those creative writing skills back. With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective…

3 Smart Reasons Why You Should Consider Paying for Your Traffic

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There are numerous success stories you will hear about businesses making it good on the internet. The troubling thing is, there are maybe a tenfold or even a hundredfold of stories inconsistent to theirs. Many have unsuccessfully launched a…